autor: Beautyofwisdom
Blog Marketing: The Act of marketing a product or service using a Blog or weblog, by writing and posting information and articles pertaining to that product or service in your blog.
If you have a product, service, affiliate program or any type of work at home program that you would like to market online, then Blog Marketing is the least expensive means of advertising your product or service.
Want to Own Your Own Blog
You may be wondering how owning a blog can help you market a product or service. Well, actually owning a blog, dedicated to posting articles about a specific product or service is the cheapest and most effective means of advertising.
Blog Process:
Your offline customer may find you in the phonebook, word of mouth or some type of local print advertising. Your online customers will find you via search engines like, google, yahoo, alta vista and others. What your online customer keys into the search engine is the way they find what they are looking for. Will they find you????
The answer to this is quite simple. How does google, yahoo, alta vista and other search engines deliver results? And how can you be apart of the top results?
A "robot spider" to online marketing is the same, as a telephone book to offline marketing. Imagine for a moment that every day, these tiny little robot spiders go out searching for information to bring back to the search engines. The information they provide details data pulled from websites, blogs and forum they visit. Below is a child-like version of what a robot spider might say, to it's momma (search engine) when it returns home from a hard days work. (if a robot spider could talk):
Baby Robot Spider: Hey Mom, today I visited a million website, blogs and forums. The data I retrieved is as follows: example:
I visited the url: http://www.newwork-at-home.com found the keywords new work at home jobs, listed 15 times on this page.
Momma search engine: Well I suspect that this site might be about new work at home jobs. (keyword phrase)
Baby Robot Spider: Some of those keyword phrases were in bold, italic and underscored, mom.
Momma Search engine: Hmmm, this site must really be about new work at home jobs, to highlight those keywords. What else did you find out about this site???
Baby Robot Spider: I found that some of these keywords were also hyperlinked.
Momma Search Engine: Oh, my gosh this is very interesting
Baby Robot Spider: But most of all, when I visited other site, I also found this website had links on other sites using the very same keywords.
Momma Search Engine is now very excited, she has to get this information to Poppa Search Engine. Momma Search Engine delivers this information to Poppa Search engine and Poppa Search Engine immediately puts a high value on this site, and says "each time someone keys in the New Work at home Jobs, I want this site to show up on page one.
Blog Marketing your Product or Service
The idea here is that you can use a blog to market whatever product or service you are marketing. Optimizing your Blog and posting using good keywords can catapult you website or blog to page one in the search engines and that is what we call FREE advertising, via Blog Marketing.
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BJ Norman, Work at Home and SEO expert with more then 20 years of experience in the work at home industry. BJ Norman has provided work at home services and opportunities, as well as consulting on newly implemented work at home opportunities. For more information please visit http://www.newwork-at-home.com/wordpress or learn more about various work at home opportunities at: http://www.newwork-at-home.com
Tags: Blog Marketing
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